Category Archives: Landing Page Optimization

HubSpot Implementation Progress Update: Week 1

Posted on April 26, 2012 by Bob Hebeisen

By Bob Hebeisen It has been a busy but productive first week getting HubSpot up and running at Tubifi.  Here’s the day-by-day log: Thursday 4/19: First day with HubSpot! Added the HubSpot tracking code to our website footer, landing pages, … Continue reading →

Posted in Drip Marketing, Email Marketing, Hubspot, Landing Page Optimization, Lead Generation, Marketing Automation, Social Media | Leave a comment

A Case Study in Landing Page Optimization: How to Double the Impact of Your Budget

Posted on November 21, 2011 by Bob Hebeisen

By Bob Hebeisen I’m pleased to have another article published by MarketingProfs, one of my favorite marketing websites. I’ve reprinted it here for your convenience: A Case Study in Landing Page Optimization: How to Double the Impact of Your Budget … Continue reading →

Posted in A/B Testing, Landing Page Optimization, MarketingProfs, Pay Per Click, Portfolio - Bylined Articles | 4 Comments

Landing Page Optimization: my case study is featured on WhichTestWon

Posted on October 24, 2011 by Bob Hebeisen

By Bob Hebeisen I’m excited to report that the Landing Page Optimization work I recently completed for Alpha Software Corporation was featured today on my favorite marketing website, WhichTestWon.com! Click through this link and see if you can tell which … Continue reading →

Posted in A/B Testing, Google, Landing Page Optimization, Pay Per Click, Portfolio, Portfolio - Bylined Articles, Search Engine Marketing, Testing and Measurement, Website Marketing, WhichTestWon.com | Leave a comment