Free 1 Year of PowToon Pro – ACT FAST!

powtoon2

By Bob Hebeisen

I wrote a while ago about an online tool called PowToon that lets you to easily create video marketing content and video infographics. It’s really a great content marketing tool, pretty easy to use, and I highly recommend it.

Well, I recently saw a Facebook post from PowToon where one of their users — a young student they are calling “M” — created a heartbreaking video about how he is being bullied in school. PowToon encouraged their community to make videos offering support to M… and in return, PowToon offered to give away a free 1-year subscription of PowToon Pro to any community member who submits a video by December 26th, 2016. Continue reading

Posted in Content Marketing, InfoGraphic, PowToon, Video Marketing | Leave a comment

Free Template for Building Your Annual Marketing Plan

by Bob Hebeisen

marketing-plan

Fall is upon us, and it’s time to start developing your marketing plan for next year.

For hard-working marketing executives, it’s easy to fall into the trap of showing up for work each day and immediately diving into tactical mode. There are always emails from your sales executives to check, content creation projects to complete, nurture campaigns to tune up, and fires to fight. If you’re not careful you can easily lose days and weeks just going with the flow in tactical mode… neglecting your duties as the navigator of the marketing strategy.

Create an annual marketing plan with this helpful template

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Posted in Marketing Planning, Media Planning | 4 Comments

Portfolio – My Favorite Blog Post and Why I Love It

by Bob Hebeisen

My Favorite Blog Post and Why I Love It

Click the image to visit this blog post on the Dimensional Insight blog

I did quite a lot of blog-writing myself at Dimensional Insight, and I reviewed and edited just about every post that was published.  But my favorite blog was the series I did about using spreadsheets for business analytics.  It was Dimensional Insight’s most popular blog post of 2013 and it continues to draw a steady stream of viewers to the Dimensional Insight web properties.

Here are 5 reasons I love this blog post so much.

#1: Highly Leveraged Content

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Posted in Blog, Content Marketing, Lead Generation, Meme, Portfolio - Blog, Social Media, White Paper | Leave a comment